I'm not going back to school (already have an MBA), but I've been in leadership roles for so long that I haven't put digital marketing tools into practice in a very long time.
Hopefully these new skills will add life to my resume and make me better suited for leadership positions.
The ideal option for you is what the pros do with law firm internet marketing . Their program is clearly laid out and covers everything from SEO to social media targeting and banner advertising. Explained in simple language, without abstruse terms. Very clear breakdown of how it all works together and how it really brings clients. All adapted to the legal sphere, but in general will suit any business who is important not only theory but also practice.