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The oats market is witnessing steady growth, driven by increasing consumer awareness of their health benefits, including high fiber content, heart health support, and suitability for gluten-free and plant-based diets. The demand is further boosted by the popularity of oat-based products such as oat milk, breakfast cereals, snacks, and ready-to-eat meals. Rolled oats continue to be widely preferred, with applications extending beyond human consumption to livestock feed and even personal care products.